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Lululemon’s origin story starts with the vision of one determined entrepreneur named chip wilson. It was founded in 2009 in annecy, france and had been. Lululemon exhibits a divisional structure, organizing teams by product lines and regions—a format that fits within the broader framework of a business model, where organizational design directly supports value creation. Learn how lululemon evolved from a yoga apparel startup to a global brand, including the introduction of lululemon boxer briefs for men.

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